Kota Kai Bar & Kitchen, based in the Cornish fishing village of Porthleven, is a family restaurant, serving excellent quality food at good value with a film room, skittle alley and children's play room to provide entertainment for all ages. The brand scheme captures the great quality food, kitchen style vibe and playful, family friendly atmosphere that Kota Kai provides. The playful graphic language and typography take on different personalities with each promotion, communicating a stylish but down to earth place for the whole family to enjoy.
Branding, Graphic Design
Business Improvement Districts (BIDs) are flexible, innovative funding mechanisms that aim to improve a clearly defined commercial area within a specific town or city. BIDs involve a levy being paid by defined ratepayers in that area, following a majority vote. The levy, which is usually 1% of rateable value, then becomes mandatory for all defined ratepayers. BIDs usually operate for five years and following a successful first term in which John Lowdon's branding work (during his time at Gendall Design) was instrumental for the Falmouth BID, Changing Brands were asked to work on a new five year BID proposal package, inspiring local businesses and levy payers to commit to another term.
The work involved a series of questionnaires and leaflets followed by a proposal document that acted as a showcase for the great work that BID had done and could do for Falmouth's prosperity in the years to come. The proposal document included a double gatefold, throw-out centre section bursting at the seems with images of a successful BID campaign.Branding, Print Design2013
Nauti But Ice is a popular ice cream parlour and cafe in Porthleven, boasting breathtaking views across the harbour and out to sea. The new owners wanted to make Nauti a place that younger people would want to meet friends and hang out as well as providing a more varied lunch menu. For this reason they want the cafe to be referred to as Nauti to their customers. The spelling of nauti has obvious seaside connotations but to create a brand identity to suit the personality of the customers, staff and vision of the owners, a different kind of Naughty has been thrown in to give it a more playful, tongue in cheek spin.
Nauti unveiled their new exciting image in January 2013.Branding2012
Viaduct provide financial and asset management for transportation infrastructure projects. They offer a refreshing, more human approach to their competitors with unrivalled expertise within the sector. Changing Brands worked closely with viaduct to help name, design and launch their brand and continue to assist them with ongoing marketing projects including a fully responsive website due to go live in July 2013.Branding, Copywriting, Web Design2013
Waterhouse is an Architect Consultancy with over 150 years of prestigious history. It is a continuation of two distinguished practices. The first was started in 1854 by the great Victorian architect Alfred Waterhouse who is known for some of the UK's most celebrated landmarks; notably The Natural History Museum and Manchester Town Hall. The second practice was that of modernist architect George Adie which was founded in 1933. The two companies merged in 1964 to become Waterhouse 1854 Limited and has now been inherited as a practice by London based masterplanning architects Dransfield. Changing Brands have helped the new owners to capture the long and celebrated history of the practice in a brand marque that will also stand the test of time.Branding2013
The Perran Iron Foundry in Perranarworthal near Truro was one of the cradles of the industrial revolution. The Foundry was founded in 1791; a complex of casting, forging and pattern making shops, leats driving water mills, store buildings and offices, employing up to 400 men. Since it finally closed in 1871 the site has decayed into a romantic ruin and will now be sensitively revived to provide live work units and loft apartments of the highest specification.
Changing Brands has been appointed to design and lead the brand, marketing and online campaign that will aim to celebrate the ingenuity, innovation and community centric work ethic that Perran Foundry had over 200 years ago, inspiring potential purchasers to buy into a piece of Cornwall’s history as a backdrop to contemporary Cornish living.
The design of the website captures this perfectly and managed to inspire 10 property reservations in the first week after launch. Visit the Perran Foundry websiteBranding, Graphic Design, Web Design2012
Flowmoco is a new digital development company specialising in app development and web development with a 'mobile layer'. Director, experienced digital developer Kevin Bath, based the ethos of Flowmoco on the idea of being in 'a state of flow' which Russian philosopher Mihaly Csikszentmihalyi believes is the ultimate feeling of contentment during an enjoyable activity. Kevin aims to create a 'state of flow' in the usability of the work that he does, which is very much focused on the user. Changing Brands have helped Flowmoco reflect this idea within a brand marque that is playful and human in nature but still not out of place in a digital environment.Branding2013
Changing Brands work with instant gardens sensation Rocket Gardens on all brand and product communications. Recent projects have included Christmas and Spring Catalogues, packaging and point of sale. We look forward to working with this exciting brand on future projects.
Art Direction, Creative Direction, Graphic Design2012
Project In A Box is an innovative scheme that provide investment opportunities and stakeholder buy-in of railway projects that have been sidelined mainly due to a shortfall in funding. The initiative allows local authorities not only to re-establish rail links in vital areas but also boost the local economy and transportation infrastructures.
PIAB approached Changing Brands to create the brand mark and simplistic visual language to launch the project with a simplistic and stripped back feel. The obvious railway connotations and inner box bring an element of 'hidden delight' to the PIAB logo.Branding2013
When Falmouth were selected to host the 2013 Armed Forces Day in Cornwall the steering committee selected Changing Brands to work on promoting the event with a keepsake guidebook, posters and advertising. With such great activities and events throughout the day the challenge was to give each equal emphasis at the same time as appealing to all generations.Branding, Graphic Design2013
London based Dransfield Owens Design approached Changing Brands to help them rebrand and rename their experienced architects practice to Dransfield Architects. Jonathan Dransfield and team specialise in masterplanning and architectural design for clients predominantly in the health, heritage and residential sectors. Dransfield wanted their signature building 'The Pyramid' to feature in their communications as a showcase of their work and also an inspiring place to meet and work. We took a simple view of the pyramid building and worked it into a simple and memorable brand identity. We look forward to working with the Dransfield team to roll out the identity in 2013.Branding, Graphic Design2012
Fugro Seacore are the world's leading overwater Marine Drilling Contractor, providing geotechnical services and specialist foundation solutions for the marine construction, renewables, oil, gas and mining industries worldwide.
Wavewalker is a joint venture with Dutch marine engineering company Van Oord Wicks and have designed the world's first eight legged, self contained, walking jackup platform. WaveWalker will be used in surf areas as a working platform for drilling (as it’s primary activity) and is designed to withstand heavy breaking waves.
Changing Brands has created the brand mark and devised a graphic language to help launch the product in the global marketplace.Branding2012
Damian Hall is an experienced and specialist water safety export offering a personal and refreshing approach to the systematic national health and safety bodies. He works closely with leisure business owners to not only help them to put the correct systems in place but also to support them in a legal capacity. Damian and his team wanted a simple and friendly brand identity that stood up against the major corporations and had the seriousness of a law practice. A soft twist on the well used warning triangle shape provides a flexible symbol that Hall Associates can own as a distinctive and memorable brand mark within the health and safety sector.Branding2012
David Ball Construction are specialists in restoration developments within Cornwall and the South West, priding themselves on delivering a bespoke, crafted service that other builders can't offer. David Ball, originally a skilled joiner, used to carve an acorn motif on pieces of work. David and the team wanted a sensitive renovation of their own brand which we managed to do at the same time as adding more bespoke and sophisticated values to the David Ball brand communications.
Scope of work: Brand Refresh, Stationery, Website, Signage
Visit the David Ball websiteBranding, Graphic Design, Web Design2012
Heather & Lay are the most established estate and rental agent in Falmouth. With over 25 years experience their property expertise continues to place them at number 1, making them Falmouth's choice agents.
Changing Brands work with Heather & Lay to help communicate their success and establish a consistent, powerful brand presence through all communications.Graphic Design2012