John Lowdon : Changing Brands

Perran Foundry – Restoring an iconic landmark

The Perran Iron Foundry in Perranarworthal near Truro was one of the cradles of the industrial revolution. The Foundry was founded in 1791; a complex of casting, forging and pattern making shops, leats driving water mills, store buildings and offices, employing up to 400 men. It closed down in 1879. Some buildings were later adapted for grain milling, but in the 1980s, the gates finally shut for good. Since then the site has decayed into a romantic ruin and will now be sensitively revived to provide live work units and loft apartments of the highest specification.

Changing Brands has been appointed to design and lead the brand, marketing and social media campaign that will aim to celebrate the ingenuity, innovation and community centric work ethic that Perran Foundry had over 200 years ago, inspiring potential purchasers to buy into a piece of Cornwall’s history.

The development is due for Completion in the summer of 2013.

Scope of work: Brand creation and implementation, marketing collateral, signage and interpretation, web design and social media campaign.

Branding, Graphic Design, Web Design

2012
Pervasive Health

It's a compelling fact that wasted patient data costs lives. The health industry has an IT and data issue that needs to be improved and fast. Pervasive Health brings together some of the world's leading expertise in unifying complex information, organising knowledge, and building real-time, secure and high availability software. Born with a noble cause in mind: to re-activate today's wasted patient data by connecting the entire patient journey to an eco-system of applications.

Changing Brands are working with Pervasive Health to help communicate their exciting and innovative products to the global marketplace.

Scope: Brand and marketing communications, website, illustration

Graphic Design, Web Design, Digital Imaging

2012
Remember Falmouth

Client: RCPS Local History Group

The Royal Cornwall Polytechnic Society (The Poly) Local History Group have a wealth of historic photographic content in their archives which they wanted to share with people interested in the history of Falmouth. To coincide with 350 years of Falmouth's Royal Charter celebrations we created a campaign and content managed website to encourage people to visit the site, emerse themselves in Falmouth's history, order prints and, with the creation of bespoke galleries, use the website as an educational tool.

Scope: Campaign Identity, Information Architecture, Web Design, Promotional Materials

Web Design, Information Architecture, Campaign Identity

2011
Kota Kai

Kota Kai Bar & Kitchen, based in the Cornish fishing village of Porthleven, is a family restaurant, serving excellent quality food at good value with a film room, skittle alley and children's play room to provide entertainment for all ages. The brand scheme captures the great quality food, kitchen style vibe and playful, family friendly atmosphere that Kota Kai provides. The playful graphic language and typography take on different personalities with each promotion, communicating a stylish but down to earth place for the whole family to enjoy.

Branding, Graphic Design

2012
The Pier Apartments

Client: Heather & Lay

The Pier Apartments is a brand new development set within a classic, Falmouth building on The Prince of Wales Pier. We helped to promote the development with a full range of marketing materials, capturing contemporary Falmouth living at an affordable price.

Scope: Logo, Brochure, Window Display, Site Sign and Advertising.

Graphic Design

2011
WaveWalker BV

Fugro Seacore are the world's leading overwater Marine Drilling Contractor, providing geotechnical services and specialist foundation solutions for the marine construction, renewables, oil, gas and mining industries worldwide.

Wavewalker is a joint venture with Dutch marine engineering company Van Oord Wicks and have designed the world's first eight legged, self contained, walking jackup platform. WaveWalker will be used in surf areas as a working platform for drilling (as it’s primary activity) and is designed to withstand heavy breaking waves.

Changing Brands has created the brand mark and devised a graphic language to help launch the product in the global marketplace.

Branding

2012
Joined-up learning

Client: Porthleven School Nursery

Porthleven School provide a unique teacher led nursery provision that provides a seamless route to school learning. Following the build of a SureStart centre providing competitive services opposite, the school needed to communicate that their nursery provided a more tailored, joined-up service. We helped to communicate this through a range of materials with a strong message of ‘Joined-up learning’.

Scope: Brochure, leaflet, poster, online assets.

Graphic Design, Illustration

2011
Queen Mary House

Client: Heather & Lay

Queen Mary House is a signature development on the Falmouth seafront, a mixture of historical architectural and style influences offering contemporary, luxury living of the highest specification. We helped to promote the development with a range of marketing collateral capturing the feel of the development and positioning it as an exclusive development opportunity for second home owners and investors.

Scope: Logo, Brochure, Window Display, Site Sign and Advertising.

Graphic Design

2011
Heather & Lay

Heather & Lay are the most established estate and rental agent in Falmouth. With over 25 years experience their property expertise continues to place them at number 1, making them Falmouth's choice agents.

Changing Brands work with Heather & Lay to help communicate their success and establish a consistent, powerful brand presence through all communications.

Graphic Design

2012